Shop the holiday Sale — Save $1200

Strength Machine

All-in-one, Rower, Reformer, Strength Trainer — 30 Day risk free trial + 0% APR.

Shop Now

Save up to $2000

Cold Plunges

Shop the biggest sale of the year on our Cold Plunge's with over $2000 in savings.

Shop Now

Save up to $150

LIT AXIS

Shop our smart Pilates and Strength Trainer and save up to $150.

Shop now

Shop our Bestsellers

Lifetime Warranty

Built to last, we offer a lifetime warranty on all of equipment with an active membership.

The LIT Method

LIT™ is a wellness platform for all things training, coaching, & recovery. Our method strengthens, empowers, and corrects you to feel and function at your very best.

Our Story

Co-Founders Justin & Taylor Norris created LIT™ to give people a safe and effective workout through personalized coaching & innovative equipment. After spending 15 years in the industry, they are on a mission to make premium fitness accessible to everyone.

Learn More

Pilates

Experience high-tech Pilates and transform any room into your favorite Pilates studio

Shop Pilates

Rowing

With adjustable resistance from 10-40 lbs, you can row for speed, stamina, or strength and power

Shop Rowing

Strength Training

Build strength faster with smart sensors that measure your weight lifted, reps, and more

Shop Strength Training

Experience Personalized Coaching Like Never Before

Workout more, get stronger, and save time with a dedicated coach that builds your personalized training plan.

Start your free trial

Virtual Demo

Have questions about any of our products? Book a virtual demo and one of our LIT Experts will provide you with an overview and answer all of your questions!

Book Demo Today!

See What People Think!

Join Our Mailing List

Sign up here to get the latest news, updates and special offers delivered to your inbox.